The Ghirada, Sport City built by the Benetton Family, was constructed in 1982 on 22 hectares of land at the edge of Treviso to develop a series of events and activities dedicated to sport as a way to convey positive values. The building, seat of important training courses and seminars in the sports management field, was renovated in 2013 and equipped with meeting rooms furnished with Zero9 and Concerto.